Digital ExperienceDigital Marketing How Hotel Brands are using Data to Deliver Great Experiences Hoteliers know that guests value a great experience. Guests want to be surprised and delighted…AchigaOctober 23, 2018
Digital ExperienceDigital MarketingVideo From Content Management to Digital Experience Management What is DEM or Digital Experience Management? As a marketer, you’re likely familiar with the…AchigaJuly 10, 2018
Digital MarketingGuest ExperiencePersonalization Unlocking the Power of Personalization Personalization has been a marketing buzzword for years now, but there’s a reason it’s lingered…AchigaMay 29, 2018
Digital Marketing The Impact of GDPR on Hoteliers The General Data Protection Regulation (GDPR) will introduce a number of changes to data protection laws…AchigaMarch 11, 2018
Digital MarketingInterview Four Steps to a Successful Hotel Digital Marketing Strategy Read this article to learn: ✔ The importance of and how to define your hotel’s…AchigaJuly 24, 2017
Digital MarketingVideo Leadership Insights on Data-Driven Digital Marketing Watch this video to learn: ✔ AI affecting hotels and digital marketing ✔ Hotels competing…AchigaJuly 21, 2017
Digital MarketingInterviewSocial Media Empower Your Guests to Tell Your Hotel’s Story Read this article to learn: ✔ Why successful marketing starts with knowing your guests ✔…AchigaJuly 17, 2017
Digital MarketingInterview A Data-Driven Approach to Hotel Digital Marketing Drives Revenue Read this article to learn: ✔ Why you need to take the guesswork out of…AchigaJuly 10, 2017
Digital MarketingInterviewSocial Media Tell Engaging Stories to Create Advocates For Your Hotel Read this article to learn: ✔ What matters most in any hotel digital marketing strategy…AchigaJuly 3, 2017
Digital MarketingInterview Educate Yourself for Hotel Digital Marketing Success Read this article to learn: ✔ How to stay updated on digital marketing ✔ Where…AchigaJune 26, 2017